PHARMACIE DU BIEN-ETRE
New Pharmacy Realization
Dr. Jeremy Taieb
36 Rue de la Pompe 75116 Paris
Tel. +33 1 45 04 14 89
Proposing a shopping experience exclusively based on sale is no longer sufficient. It’s essential to recognize that people, often, don’t buy goods, but meanings: they choose products and services for reasons that have to do with emotional, psychological and psychosocial sphere.
From here the Pharmacie du Bien-être project in Paris was born: a container of values, where the consumer has no longer the duty to go, but the desire and the pleasure to stay and where purchase turns into a memorable experience.
We thought at Pharmacie du Bien-être as a destination to be reached to live authentic experiences and emotions.
Thanks to an unprecedented project, we have transformed the shopping experience of consumer, returning value to time he spends in pharmacy, through emotions, interaction and discovery.
A space in which come together, in balance and harmony, two styles apparently distant, but able to coexist thanks to a wise combination: a natural style, characterized by warm materials and elements arising from nature, is combined with an industrial style, able to enhance and highlight the sustainable aspect of the project, returning in this way an unexpected atmosphere.
A place that surprises and involves consumer in an emotional journey, leaving an unforgettable memory, which invites to go back to live always new experiences and new shopping paths.