Pharmacie de Fontvieille

PHARMACIE DE FONTVIEILLE

AIM

An innovative and dynamic place, where the assortment is enhanced by an ad-hoc presentation, meticulously detailed, where the purchase is encouraged by the strict relationship existing among the product, the staff and the customer.

The aim was to create a welcoming ambiance designed to satisfy every customer’s needs, in addition to the proper exposition that communicates their brand identity without misrepresenting Pharmacie de Fontvieille image, but rather giving this last the role of Brands Leader.

CONCEPT

AMlab chose to spread Pharmacie de Fontvieille image among public passing through an effective and multi-level signage in order to, starting from the commodities universe and passing through the brand, accomplish customers’ needs.

Pharmacie de Fontvieille is the main stage of a refined brands and products selection, which is the real protagonist.