Farmacia Marinoni

FARMACIA MARINONI

AIM

Farmacia Marinoni reborn in a totally renewed context: a place of new conception devoted to prevention, care and well-being.

We wanted to prove that take heart into projects at the right moment can bring to landmark changes: the creation of a sale space that focuses on experience, emotions and senses and offers real interaction and sharing opportunities, funding its highest value in the relationship that born, grows up and thrives between the customer and the pharmacist.

CONCEPT

We developed a contemporary and fascinating space, characterised by a captivating and original choice of urban material, able to restore a style that echoes Biella’s area traditions, where is preserved a huge industrial buildings heritage.

The wide skylight represents the project’s cornerstone: it crosses the sale space guiding the customer, along with the floor, in a discovery journey across the pharmacy and its universes.

A warm and natural light spreads out all over the ambiance, charming and involving the client in a memorable customer experience.

The essential lines and modern materials matched with the traditions ones, were being reinterpreted in a contemporary spin, restoring a sensory and unforgettable experience.