FARMACIA FECCHIO
Dott.sse Luisa e Giulia Sperotto
Via XX Settembre 1 36043 Camisano Vicentino (VI)
Tel.+39 0444 610117
www.farmaciafecchio.com
AIM
Farmacia Fecchio relooking project differs from competitors and proposes a new pharmacy concept oriented to future digital-retail trends.
A inedited place that attracts and involge customer through an omnichannel and at the same time emotional language, changing his shopping experience into a journey.
CONCEPT
A unique space characterised by an amazing atmosphere and an inimitable style, defined from the presence of a chromatic surface, strongly distinctive, that leads customer inside his experiential path from the entrance and at the same time links the two pharmacy’s ambient, one dedicated to care and prevention and the other one to wellness and beauty.
The combination between these two ambient is made even stronger by the presence of an interactive and communicative wall, where customer could know all pharmacy services and discover all pharmacy team and their features to understand better who could be the specialist most suited to its needs.
A renewed space, not only in a stylistic way, but also by the way of interaction, communication and relation, that become the true add value of the project. This happens especially thanks to the implementation of experiential strategies and digital tools, able to improve and make customer’s journey unique, surprising him at all times.