Dott. Brunello e Matteo Gianotti
Via Casati 36 20862 Arcore (MB)
Tel. +39 039 617438
Farmacia Centrale, set in Arcore, renewed itself and bet on a project able to surprise customer, offering him an innovative and outside the box experience.
The project develops an experiential path able to joint, and at the same time to distinguish, two pharmacy’s souls, linked to natural world and to beauty sphere, combining different areas dedicated to exposition, interaction and relation.
The ambient proposes flowing and alternative paths, that allow to discover e to live the sales space in its complexity.
A project inspired to Italian Renaissance featured by black and white contrast, by the variation of transparent and glazed surfaces and by the research of material and chromatic details, that involved customer in a pleasant place where to stay and to explore, letting itself engaged by product’s interaction and in the relation with staff.
A space where glamour soul, featured by a moderate and material luxury, is balanced by a natural atmosphere able to spread a relaxing sensation of wellness.
Colors and decorative details bring back customer in Fifties setting, evoking a comforting, and sometime homesick experience of faraway times.